Viral Marketing 101Any idea, no matter how crazy or small could turn into a potential viral marketing tool. Sometimes even after trying your hardest to create viral marketing media, you’ll find your biggest success is in that which you didn’t intend to go viral.

Gary Vaynerchuck as well as many other top bloggers have had things go viral before, but it was always something unexpected.

The Simplicity Of Viral Marketing

I’m sure if I mention the “Numa Numa Song” most of you probably know what I’m talking about.  A kid decided to goof-off one day and video tape himself lip syncing to one of his favorite songs.  It became an instant hit and now he is known all over the world.

What comes to mind when I say “Ask a Ninja” or “Lonelygirl15“?  You’ve probably seen them both on YouTube.

All of these were crazy ideas that went viral and now are some of the most well known videos on the internet.  In fact, Dan Meth created a video called “Internet People” that highlighted all of these people that made it big from a crazy idea.

But Viral marketing doesn’t have to come from a video, it’s as easy as setting up a spoof website, or on a more serious side, creating some great content on your blog that helps alot of people, or generates a new way of thinking.

Keep This In Mind

Viral marketing is more of a hit or miss opportunity.  You can sit at home all day and create what you think will go viral, but never get noticed.  Then as soon as you give up and create  something just for fun, it could be the next big thing.

I’ve tried writing articles hoping they would make it to the front page of digg.  Hoping that one would go viral, launching me quickly into a more well known brand, but while some of my articles have been big hits for people all accross the web, they haven’t hit that viral stage.  Does it mean I’m going to give up?  Absolutely not.  I’ll keep trying until I get it right.

Just because you continue to try and never succeed, don’t give up.  Branding yourself, or making money online isn’t a quick process.  It takes time and alot of hard work.

Have you ever had anything go viral?

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